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検索キーワード：(件名: #Advertising)
該当件数:208件
The ultimate secrets of advertising / John Philip Jones
: cloth,: pbk. - Thousand Oaks : Sage Publications , c2002
書誌ID=2001016106 NCID=BA57612758
Ad worlds : brands, media, audiences / Greg Myers
: hbk,: pbk. - London : Arnold , 1999
書誌ID=2001008733 NCID=BA38384055
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty
: International ed. - 4th ed. - Upper Saddle River, N.J. : Prentice Hall , 1998
書誌ID=2000723850 NCID=BA34239553
Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty
: pbk.. - 3rd ed. - Englewood Cliffs, N.J. : Prentice Hall , c1995
書誌ID=2000591880 NCID=BA24606261
Advertising : planning, implementation, & control / David W. Nylen
4th ed. - Cincinnati, Ohio : South-Western Pub. Co. , c1993
書誌ID=2000491296 NCID=BA20294994
Contemporary advertising / Courtland L. Bovée, William F. Arens
4th ed. - Homewood, IL : Irwin , c1992. - (The Irwin series in marketing)
書誌ID=2000484389 NCID=BA14189827
The consumerist manifesto : advertising in postmodern times / Martin P. Davidson
: pbk. - London ; New York : Routledge , 1992. - (Comedia / series editor, David Morley)
書誌ID=2000967229 NCID=BA18278463
Advertising as communication / Gillian Dyer
: pbk. - London ; New York : Routledge , 1988. - (Studies in culture and communication)
書誌ID=2000506325 NCID=BA21046058
Essentials of advertising strategy / Don E. Schultz, Stanley I. Tannenbaum
2nd ed. - Lincolnwood, Ill. : NTC Business Books , c1988
書誌ID=2000327941 NCID=BA07412032
Otto Kleppner's Advertising procedure / Thomas Russell, Glenn Verrill
9th ed. - Englewood Cliffs, NJ : Prentice-Hall , c1986. - (The Prentice-Hall series in marketing)
書誌ID=2000141049 NCID=BA01337138
Advertising principles / Daniel Starch
New York : Arno Press , 1978, [c1927]. - (A Century of marketing)
書誌ID=2000151020 NCID=BA03785548
Advertising as a business force : a compilation of experience records / by Paul Terry Cherington
[New York] : Arno Press , 1976, [c1913]. - (Getting and spending)
書誌ID=2000151004 NCID=BA03783542
Psyching the ads : the case book of advertising : the methods and results of 180 advertisements / by Carroll Rheinstrom
New York : Arno Press , 1976 [c1929]. - (Getting and spending)
書誌ID=2000151009 NCID=BA03785118
Our master's voice : advertising / by James Rorty
[New York] : Arno Press , 1976. - (Getting and spending)
書誌ID=2000151010 NCID=BA03785140
Hidden myth : structure & symbolism in advertising / Varda Langholz Leymore
London : Heinemann Educational , 1975
書誌ID=2000904624 NCID=BA12942487
Advertising today and tomorrow / [by] W. A. Evans
London : Allen & Unwin , 1974. - (Unwin professional management library)
書誌ID=2000150992 NCID=BA03783950
Advertising and market power / William S. Comanor and Thomas A. Wilson
Cambridge, Mass. : Harvard University Press , c1974. - (Harvard economic studies ; v. 144)
書誌ID=2000150993 NCID=BA00137778
Advertising : its place in political and managerial economics / [by] W. Duncan Reeki
[London] : Macmillan , [1974]
書誌ID=2000151058 NCID=BA03785082
Advertising: its role in modern marketing / [by] S. Watson Dunn [and] Arnold M. Barban
3d ed. - Hinsdale, Ill. : Dryden Press , [1974]
書誌ID=2000155058 NCID=BA03840726
The economics of advertising / Richard Schmalensee
Amsterdam : North-Holland Pub. Co. , 1972. - (Contributions to economic analysis ; 80)
書誌ID=2000150471 NCID=BA03789083
